The tasting of craft beer is an event that has been developing for a few years in the city of La Plata. This is organized by the Association of Craft Brewers Platenses. In order to position the city of La Plata as a national beer hub, this organization decided to develop the identity of the events it carries out. For the tasting, a simple sign was developed that condensed the idea of the event, using the hops and the cup as graphic referents, to achieve a synthesis that would harmonize with the typographic descent.
Tools: Indesign / Illustrator / Photoshop